Executive Summaries
Short summaries (2-5 pages) of the key points from a webinar or a conference session, with charts, graphs, photos, quotes.
Mini-Summaries
1- to 2-page summaries of high-level takeaways from a session.
Key Themes Summaries
The major themes from an entire conference or event, distilled down to 3-8 pages.
White Papers
More detailed, descriptive information (4-8 pages) about a particular subject or product, often with visual elements.
Infographics
Concise visual presentation of key ideas.
eBooks
A more narrative, visual content asset telling a story about a company or product.
Customer Case Studies
Narrative stories about a customer’s challenges, solutions, and success.
Web content and blog posts
Short articles and stories for a website that can be included in e-newsletters.